The Business Side of Celebrity Fashion Brands
Celebrity fashion businesses are dominating the digital market nowadays. Celebrity-inspired products, such as the Kardashians, Rihanna’s Fenty Beauty, Kanye West’s Yeezy footwear, and so on, cannot be overlooked online. They have enormous power and can drive trends and influence customer brand choices. Some celebrities began as brand ambassadors, such as Lexi Luna, who has amassed…